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Microsoft's Kinect for Xbox
360 enters the Guinness Book
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Heralded as one of the biggest
launches in the history of consumer electronics, Kinect for Xbox 360 has secured
a prized position in the Guinness Book of World Records as the fastest selling
consumer electronics device in a 60 day period. Reaching the 8 million mark in
the first 2 months of its launch, Kinect on Thursday has achieved another
milestone by crossing 10 million units of sales.
Jaspreet Bindra, Regional Director Microsoft Entertainment and Devices Division
India said, "This is an extremely proud moment for everyone who has been
associated with Kinect and has played a part in its phenomenal success. Our
entry into the Guinness World Records in itself is a testimony to how people
across the world are embracing this innovative and revolutionary technology."
Kinect in its foray into the record books has outsold top sellers such as
Apple's iphone and ipad.
Gaz Deaves, Gaming Editor for Guinness World Records. "According to independent
research, no other consumer electronics device sold faster within a 60-day time
span."
Guinness World Records said that Microsoft sold eight million devices between 4
November last year and 3 January at an average rate of 133,333 a day.
Kinect is a add-on camera device for for Microsoft's Xbox 360 games console
which uses infrared technology to track body movements of the gamer.
Microsoft added that the success of Kinect has also helped boost game sales.
More than 10 million games have been sold worldwide to date, it added.
But despite the strong sales of Kinect, in January Microsoft reported profits of
$6.63bn for the last three months of 2010, down from $6.66bn a year earlier.
Courtesy: India Today:
http://indiatoday.intoday.in
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