( A list of advertisement and marketing related sites
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Advertising is a form of communication
intended to persuade its viewers, readers or listeners to take some action. It
usually includes the name of a product or service and how that product or
service could benefit the consumer, to persuade potential customers to purchase
or to consume that particular brand.
Different types of media can be used to
deliver these messages, including traditional media such as newspapers,
magazines, television, radio, outdoor or direct mail. Advertising may be placed
by an advertising agency on behalf of a company or other organization.
In 2007, spending on advertising was estimated
at more than $150 billion in the United States and $385 billion worldwide,
and the latter to exceed $450 billion by 2010
Which Advertising Channel is Right For
TV or Internet? Newspaper
or Magazine? With thousands of channels available to advertise your event,
choosing the right one has become increasingly difficult. This is a major
concern as selecting the wrong channel means that your message will not reach
your target audience and will hamper your event success.
Outdoor Advertising - Becoming an
Integral Business Necessity
Outdoor advertising is becoming a necessity for most businesses these days as it
is considered as an effectual way to grab the attention of the customers while
they are on a move. One can also experience an effectual amplification in ones
brand presence. One main feature of this mode of advertising is that the viewers
will at least spare a second to have a glance at the big billboards.
Promotional Advertising Should Be Useful
Trade markets are getting
bigger every day, new companies are established every single day. With new
technologies, the world has become a small city. All the companies in different
countries have to compete together to be a part of the market.
Companies keep finding new ideas to make them better and special to increase the
awareness of the customers. Each company wants to sell it's products, so it uses
different ways to have the customer's attention. It calculates an amount in it's
budget for advertisement each year. Some of the advertising ways are expensive
while others are not. Large companies usually have big amounts for promoting
their products. Even new established companies need to spend some money to
promote their company and their products to allow people to know that there is a
new product in the market.
Advertising Media Internet Center
Check in with the Telmar Media Gurus for answers to common questions about advertising or
sign up for a free account to receive industry news briefs.
American Association of Advertising Agencies
American Association of Advertising Agencies acts as the spokesperson with government,
media and the public. Includes search tools and trade publications
Advertising agencies directory- USA
Directory of agency sites across USA
Advertising & marketing resources
Advertising, marketing, and media resources. Hundreds of links to ad agencies,
Offers a searchable database of advertising, public relations, direct marketing,
sales promotion, and media buying agencies.
Guide for advertising agencies
Guide to professional photographers, graphic design firms and advertising agencies
on the web.
Find graphic and advertising professionals of Photography, Animation, Multimedia,
Consulting, Video Production and many more.
Marketing communications directory, for professionals, academics, and students of
advertising, public relations, direct marketing, and related disciplines.
Advertising World wide Resource
Database about the advertising and marketing sectors created to be your work tool.